Overview
The Digital Marketing Foundations Associate Certificate offers students a structured framework to enhance their digital marketing skills, covering social media, content planning, and media buying. It aims to improve the ability to develop and execute digital marketing strategies, enabling students to adapt to the evolving business landscape.
This Associate Certificate in Digital Marketing Foundations is designed to provide students with a structured framework to improve their digital marketing skills and enhance their ability to develop and execute digital marketing strategies to respond to the changing business environment.
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Entrance Requirements
Application processing
This program is open to declarations beginning:
- February 1st* for the January intake
- May 1st* for the April intake
- October 1st* for the September intake
Entrance requirements
Declarations submitted for program intakes beginning April 1, 2025 or later will be evaluated using the English Language Proficiency (ELP) requirement below.
- English language proficiency: Category 2 – English Studies 12 (67%) or equivalent
International applicants
This program is available to international applicants. A valid study permit is required prior to starting the program.
Program declaration
Declaring your Flexible Learning (Part-time Studies) program ensures that BCIT is aware of your intent to complete a program as it is currently outlined and provides you the opportunity to apply for transfer credit.
To submit your declaration:
- Answer all questions completely.
- If required, convert transcripts and documents to PDF files.
- Have a credit card ready to pay the application fee.
Declare Now
Upon approval, a program plan letter will be sent to you confirming your program of study. Please allow approximately eight weeks for processing.
Scheduled Intakes
Ongoing Flexible Learning (Part-time Studies) intakes: January, April, and September.
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Costs & Supplies
Tuition fees
Flexible Learning (Part-time Studies) tuition is charged on a course-by-course basis. Please see the Flexible Learning Tuition & Fees page for more information.
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Courses
Program matrix
Check current availability of courses for this program.
Required courses: | Credits | ||
---|---|---|---|
MKTG 1102 | Essentials of Marketing | 3.0 | |
MKTG 1352 | Digital Marketing | 3.0 | |
MKTG 1550 | Social Media Essentials | 3.0 | |
MKTG 2352 | Content Planning | 4.0 | |
MKTG 3218 | Media Planning and Buying | 3.0 | |
Total Credits: | 16.0 |
Check current availability of courses for this program.
Transfer credit
Do you have credits from another BC/Yukon post-secondary school? Do you want to know if they transfer to courses here at BCIT? Check out BCIT's Transfer Equivalency Database to find out.
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Program Details
Program length
This is a self-paced flexible learning (part-time studies) program. Students have up to seven years to complete the program.Program delivery
Blended: This program is delivered partly on campus and partly online.
Courses are offered in a variety of formats. Students can select a combination of face-to-face offerings at the Burnaby and downtown campuses and/or choose online mixed mode learning environments. Students will register on a course-by-course basis.
Program location
Courses may be offered at the following locations:
Burnaby Campus
3700 Willingdon Avenue
Burnaby, BC
Downtown Campus
555 Seymour Street
Vancouver, BC
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Graduating & Jobs
Apply for graduation
Upon successful completion of all program requirements, complete an Application for BCIT Credential [PDF] and submit it to Student Information and Enrolment Services.
Allow approximately six to eight weeks for processing.
All financial obligations to the Institute must be met prior to issuance of any credential.
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Accelerated Learning Options
Accelerated Learning provides an opportunity for students to complete their Associate Certificate in a shorter period of time.
Students will advance their knowledge in rapidly changing topics, such as Digital Marketing, Sustainable Event Management, or one of several other programs with the ultimate goal of being job-ready in only three months. To complete a program in a single term, students are expected to immerse themselves fully in their course work, devoting 100% of their time to learning, and should have a minimum C+ in English 12 to take part in this option. We will work with you to create a program that suits your personal schedule, be that one course per term, two or more, or the entire program.
Please email Candace Marrington at candace_marrington@bcit.ca to determine if Accelerated Learning is right for you.
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Contact Us
Candace Marrington – Student Inquiries
Program Assistant
604-432-8723 | Candace_Marrington@bcit.ca
Tracey Renzullo
Flexible Learning Program Head
604-451-7033 | Tracey_Renzullo@bcit.ca
Questions or comments?
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Programs and courses are subject to change without notice.